Video Art Direction
SERVICES
Shoot Concepting
Video Art Direction
Cast Selection
Pre + Post Production
Video Editing
ABOUT
An overview of editorial video art direction and video editing by yours truly during my time at True Religion. Shoots were concepted in alignment with photo shoot assets to highlight the major stories the clothing designers and merchandisers wished to tell for each season. Final deliverable needs, budget, and timelines were always taken into consideration when planning and concepting shoots to ensure all company and marketing department needs were met.
True Religion Brand Video
True Religion internal brand video composed of footage captured from campaigns, editorial shoots, and events from 2016-2018. This edit was created for internal brand awareness to illustrate the look, feel, and attitude of the brand, and how it has evolved within today's fashion and premium denim industry.
Video edited by Erika Granberry
Shot and art directed by a multitude of people
True Religion x Manchester United: Kids Collection
Video for the kids product partnership between True Religion and the Manchester United Soccer (Football) Team.
Video Art Direction by Erika Granberry
Shot and Edited by Dan Dealy
True Religion:
The Sit Down Series Interview ft. Karen Civil.
The brand created an interview series to help drive traffic to the True Religion YouTube page. We also created this series as brand content for the social channels that speaks to the companies values and initiatives around supporting passionate artists, entrepreneurs, activists, musicians, and other personalities that fit the True Religion brand.
Art Direction by Erika Granberry
Shot and edited by Justin Schaefers
True Religion:
The Sit Down Series Interview ft. Karen Civil.
The brand created an interview series to help drive traffic to the True Religion YouTube page. We also created this series as brand content for the social channels that speaks to the companies values and initiatives around supporting passionate artists, entrepreneurs, activists, musicians, and other personalities that fit the True Religion brand.
Art Direction by Erika Granberry
Shot and edited by Justin Schaefers